Brand Story

We strive to provide services that meet customer demands in this era of innovation
where IT converges with various industries.

Brand Story
A future-oriented company
that exerts positive influence
and plays a role akin to light.

"BRITESTONE" derives from the combination of "Bright" and "Stone" in English, signifying a shining or luminous stone.

Stones symbolize the shape or primary material of semiconductor components, while also embodying their solid and unchanging properties. This reflects the values pursued by the company.

The meaning of "shining" implies the company's determination to become a core player in the semiconductor distribution industry and to aspire to a role akin to light, exerting positive influence on society as a future-oriented company.

CI Story
To visualize Britestone's proactive and innovative brand identity, we emphasized the tail at the top of the "B" to create a focal point.
We also crafted an image where each letter appears to be connected, showcasing a natural and smooth connection between them.
The star metaphor for the letter "i" symbolizes shining fruition and positive interaction resulting from harmony with customers.
CI Download
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